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Ever wonder how people are able to find high end home décor knockoffs for half the price? I know I did!
I constantly saw posts in my home décor social media groups like, “Does anyone know where I can find something like this for a more reasonable price?”
Some magical sorcerer(s) usually commented with a nearly identical product for a fraction of the price. I was left a bit dumbfounded on A) how they were able to find something so similar and B) how they were able to do it 1 minute after the question was posed.
Today, I will be giving some simple step-by-step instructions on how I find the very best dupes for home décor and more by finding similar images.
What is a free Reverse Image Search?
You know how when you have a question, you can pop over to Google or wherever you like to do your searches and you type it in? Did you know you can run a similar search but with an IMAGE?
With a reverse image search, you’ll upload an image into your search engine and similar images or matches to the photo you searched will be displayed. Oftentimes, these results come from shoppable websites.
Utilizing free reverse picture search is a great way to locate the same exact product or find more affordable dupes!
The meaning of dupe may be new for you. So what is a dupe exactly?
Think of it as a knock-off or reproduction for a high end item. Typically, the prices of dupes will be a fraction of the cost of the name brand item.
There are a ton of designer dupes for high quality brands. Restoration Hardware dupes, Anthropologie dupes, and Serena and Lily dupes (to name a few) are becoming incredibly popular in the online home décor space.
I plan to create huge master dupe lists for all of your favorite home décor brands. You can check out my growing Serena and Lily Dupes Master List right now!
What stores carry dupes?
Surprisingly, you can also find a TON of Amazon dupes for high end products. Check out my Amazon storefront here. I will be growing this space with all of the best Amazon dupes eventually. In the meantime, I have a tutorial for how to find the best Amazon designer dupes all on your own RIGHT NOW. Read on.
How can I find the best dupes?
Who needs a designer dupes website when you can do it yourself? What if you want to find an item others don’t add to their dupe lists?
There are a few different ways you can do a reverse image search. It is also a highly effective way to find an image online if you see a photo and want to find a product match.
Today, I will give step-by-step instructions for the best images search engines.
Not every search will pull fantastic results. Sometimes, if I am not finding options, I’ll select one of the choices they give me and rerun a new reverse picture search. It usually pulls different results.
1) Google Image Search
Searching with a live image
Step 1: Open up the Google Lens app. If you don’t already have this on your phone, you can download it from the App Store.
Step 2: Once the app is open, you’ll click the little camera icon to the right of the search bar.
Step 3: If you have a blog, you’ll locate a hot item to show your readers how to find a more affordable option, like the Serena and Lily Balboa dining chairs. (You’ll also sweep away all of the breakfast remnants your children left all over the floor). Tap the camera image.
Step 4: Click the magnifying glass to start the search.
Step 4: Locate the little bar in the “Similar images” section at the bottom of the screen. Swipe up.
Step 5: Be amazed at all of the options out there for a much cheaper price! Pretty cool, right? Keep scrolling past the photo collage of Serena and Lily Balboa dupes to find the steps for doing this with images off the web.
Searching with a screenshot or photo
Step 1: To grab an image off the web you can do one of two things: take a screenshot or save the image to your photoreal.
To take a screenshot on an iPhone, press the top button and the Home button at the same time. Quickly release both buttons. On an Android, press the power and volume down buttons at the same time.
To save a photo off the web, press and hold on the image and “Add to Photos.”
Step 2: Open up the Google Lens app as outlined previously. This time, you will automatically see your most recent screenshots (or scroll down to “All Images” if you took the photo yourself).
Step 3: Select the photo of the product you want to search. In this case, the Serena and Lily Riviera dining chair. Swipe up.
Step 5: Be amazed again at all of the best designer dupes!
2) Pinterest Image Search
Doing a reverse image search on Pinterest is a great way to find home décor dupes.
Step 1: Follow me on Pinterest 😉
Step 2: Open up the Pinterest app and click the magnifying glass at the bottom.
Step 3: In the upper right corner of the “Search Pinterest” bar, click the camera icon.
Step 4: Click the photo thumbnail in the bottom left corner if the photo is already saved to your camera roll. Click the white center button if you are taking a photo.
Step 5: Select the image you want to find a dupe for. In this case, we are searching for an Anthro mirror dupe (first photo).
Step 6: Some colorful dots will swirl around and land on items within your image. Tap on the dot that correlates with the item you want to search. Click the “Shop” button.
Step 7: Scroll down and check out all of the Anthro mirror dupes for a fraction of the retail price!
3) Instagram Image Search
4) Amazon Image Search
It seems like a lot of steps when I type it all out but it’s really quick and easy. You can use this tool to help others locate their dupes (they’re always so grateful and also think you are a sorcerer!) or to see if there are more affordable options while you are out and about.
Not every search will pull fantastic results. Sometimes, if I am not finding better options, I will select one of the choices they give me and rerun a new search. It usually pulls some different results. And that’s it!
Have you ever used this amazing search tool? Do you use a different method? Tell us what you scored (and how much you saved by doing so!) in the comments!
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